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Topics included:
- Why legacy teams should be wary of copy-cat campaigns
- Harnessing new website engagement techniques & digital stewardship to Improve results and increase interactions
- Effectively utilising the connection between donor identity and legacy giving and becoming more than just a campaign
- Is there a perfect time to invest in a bold new legacy Campaign?
- Can AI technology produce effective & compassionate messaging? And so much more!
Who should attend?
- Relevant to all levels of charity and legacy professionals: With sessions for all levels of the team and all sizes of charity – from those new to legacy fundraising, experienced legacy team members looking for inspiration and insight, and senior leaders and board members wanting more insight into the income and donor engagement opportunities that can be created from legacy fundraising, the summit is designed to appeal to all charities across the legacy sector.
- International Legacy Fundraising: Our digital format will once again enable charities and speakers from charities outside the UK to view and participate in the summit – and we welcome their contribution to the day
Legacy fundraising professionals, as well as those who oversee charity income and strategy including:
- Heads of Legacy Giving
- Legacy Managers
- Legacy Fundraisers
- Heads of Marketing
- Heads of Fundraising
- Philanthropy Managers
- CEOs
- Finance Directors
- Development Directors
- Alumni Giving Managers/ Individual Giving /Major Gifts/ In-Memoriam Professionals
Your ticket includes:
- Access to all the live content on the day
- Post-event recordings of all sessions
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6 bonus On-Demand presentations for pre or post event learning
"User friendly, lots of breaks, very interactive, wonderful host!
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"This is one of the best legacy conferences, so I always try to attend. This year I like the fact that there was again a great mixture of talks - it was really well balanced. Well done!
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"It was seamless for an online conference and the content very varied for a lay person. Thank you all
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"For a new starter in this field, I found the data helpful and the clear message that legacy represents the biggest income stream charities can have
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"It was interesting to hear about how the pandemic has affected legacies and how it could change future trends.
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"I liked hearing all of the stats which are so useful to know and taking tips from other legacy professionals on how they steward supporters.
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"I really enjoyed hearing all of the experiences being shared by the panelists - very insightful indeed!
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"A great event, thank you to all the speakers, hosts and organising team for sharing such amazing work and ideas
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"As someone who is new to the legacy industry, this event will be something that influences my decisions going forward when it comes to development and strategy for my charity.
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"I enjoyed hearing about the increased interest in gifts in wills and legacies from the younger generation.
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"A really good mix of content and speakers. I shall take away a combination of quick and longer-term wins and can start to apply some insight and learnings immediately!
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"Of the many webinars I took part in, the LSS20 was the most outstanding learning experience for me, with its heavyweight contributors and content.
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"It was great to hear from delegates from Canada and the Netherlands on how legacy fundraising is seen their countries
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"I thought Suzanne did a brilliant job hosting and facilitating the sessions, keeping a long day interesting and fresh
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"Offered the chance to exchange ideas & learn from others around modern digital communications
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"Enjoyed talking to peers from larger charities and sharing ideas/experiences
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"Lots of time for questions – so refreshing, thank you!
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"Opportunity to swap ideas and take a step back from my day job and refresh enthusiasm
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"Felt like an event by fundraisers, for fundraisers
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"Excellent range of speakers - friendly, enjoyable, helpful & inspiring
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