Domino MacNaughton


14 - June 2018

Industry expert

 Domino MacNaughton

Domino MacNaughton

, , Macmillan Cancer Support , Head of Legacy Promotions

Domino has been leading Macmillan Cancer Support’s Legacy Promotions team for 3 years, responsible for growing a marketing and stewardship programme that raises awareness of legacy giving and promotes conversion of prospects through to legators. She and her team have recently developed a new, insight-based legacy proposition to underpin this work as they embark on a 10-year strategy for legacies at Macmillan.

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